Branding is where you put a hot iron on a cow and mark it so everyone knows its your cow. Then, you feed the cow the best food, you keep it safe and healthy, and people who buy your cow…stuff…say your cow stuff is the best! And they tell other people about your cow stuff and those people will say, but how will I know which cow’s cow stuff to buy? And the answer…look at it’s brand, YOUR BRAND!

(no cows were harmed in the making of this illustration)